Thursday, October 13, 2011

From Network Marketing to Information Marketing.

Ok so I tried to work the network marketing model and I'll be honest with you - it's not worked out for me. Not to say it doesn't work, mind - most every direct sales method works for some people. This just happens not to be the one for me.

I still use the products from the company I was promoting (remember, I was using the products initially anyway before I decided to do the business...), as they are simply superb. And if the opportunity comes and I come across someone who would benefit from the products, course I'd tell them about it. I promote the products whenever the opportunity arises, as they truly deliver benefits to users.

There are other aspects to the building a network part of the model that don't sit well with me though, hard as I've tried to see things in a way that could make me comfortable about it. I may give it another whirl sometime in the sweet by-and-by though, but I had to find a marketing model that I was 100% comfortable with, and I found it a couple years ago.

What I find to be more 'me', is Information Marketing. This I have tried, and it's working. Meaning I've created information products (books mostly, and seminars), and been paid for them, which is always a nice thing. It's still direct sales though but in a more transparent way, I find.

And I am not only passionate about the products, but the model as well, as I see it as a very real way to help people create passive income with truly minimal start-up and running costs,  no employees and all the other benefits network marketing is meant to give you.

So in the end everyone is happy - at least I am!

Loving marketing.

God bless ya!

Kem