Okay, here's the deal. I'm a doctor - you know, the type that works in hospitals :), and I am an entrepreneur. I believe in creating multiple streams of income - that way, when one stream dries up, you've still got several streams flowing. Besides, life is much more fun that way.
The first (second) income stream I created was my Performance Coaching Practice. This happened while I was on a career break from medicine. I've always believed in the greatness in each individual, and have always desired to help people release or express their individual greatness. I believe in excellence, and I know there's plenty of room at the top for those who desire to get there. This is what made me decide to create an avenue through which I could help people be the successes they were on the inside. Hence my Coaching practice was born. To get an idea of what I'm about, visit my sites and sign up for the free ezines there. Here are their links:
a) For Success Coaching
b) For Health Coaching
Though this business is about Coaching, I've learnt that I'm really in the business of marketing my Coaching practice. Makes sense when you think about it: if I don't let people know how I can serve them and meet their needs/solve their problems (ie if I don't market my services), I don't get clients. Without clients, I'm outta work.
I love the concept and subject of marketing. Marketing really is all about effective communication. That's why I'm keen to master this skill - it'll benefit me in other areas of my life.
No comments:
Post a Comment